Copy that connects.

Writing crafted for brands, founders, organizations, plus a few thought pieces of my own.

  • Screenshot of the homepage web design and copy project completed by Luiza Afzal for erictostrud.com, showcasing clean layout and engaging brand messaging.

    Speaker Website Copy.

    Crafted website copy that captures Eric Tostrud’s voice, mission, and message.

  • The In Between, A Thought Piece.

    A short exploration of how hybrid identities spark clearer, more human brand ideas.

  • Sponsorship Guide.

    A clear, compelling playbook to attract and engage sponsors for fundraising.

  • Blog & Thought Leadership.

    Wrote sharp, timely pieces on leadership, hiring, and workplace trends.

  • Design as Home, A Thought Piece.

    A reflection on how design helps us feel grounded when life shifts around us.

  • Inbox Content.

    Open-worthy emails crafted to connect, inform, and spark action.

  • Client Stories & Wins.

    Case studies that capture client wins and outcomes with clarity and purpose.

  • Print & Digital Collateral.

    Crisp, on-brand marketing materials for screens, inboxes, and hands.

Need words that work? I’m your person.

Let's Get Writing